ISAAC HIRSCH

Full-Stack Software Engineer | Business Owner

San Francisco, CA | (415) 572-4853 | isaachirsch@gmail.com | isaachirsch.com | linkedin | github

Professional Summary

Software engineer and business owner delivering applications and ongoing software solutions across multiple industries. Combines hands-on development with a background in marketing and business operations to translate complex requirements into intuitive, adaptable software. Experience includes Oracle APEX, full-stack web applications, configurable workflows, API development, and automation.

Technical Skills

Professional Experience

Owner & Full-Stack Developer | Self-Employed

2021 – Present
  • Own and operate a software development business delivering applications and ongoing solutions for clients across multiple industries.
  • Collaborate directly with clients to identify operational problems, define requirements, and develop software around their business workflows.
  • Build sales-tracking systems, process-management applications, analytics dashboards, and automation tools.
  • Develop configurable forms, approval workflows, and role-based dashboards that accommodate different organizational requirements within shared applications.
  • Create custom interfaces with attention to visual consistency, navigation, alerts, and notifications; refine functionality through regular stakeholder feedback.
  • Develop backend logic, APIs, and integrations, with a focus on application performance and practical business needs.

Affiliate Tech Engineer | Project-Based Roles

2020 – 2021
  • Worked with multiple ad agencies to extract, normalize, and integrate campaign performance and conversion data.
  • Built Python scripts for data extraction, API calls, and CSV processing.
  • Developed dynamic offer pages and used A/B testing to refine user journeys.

Owner | Mishmish Playschool · Tel Aviv

2015 – 2020
  • Founded and operated an English-language kindergarten, managing operations, staffing, and curriculum.
  • Built relationships with parents and community stakeholders and responded to their evolving needs.
  • Managed day-to-day service delivery and coordinated staff responsibilities.

Selected Projects

Configurable HR & Approval Platform

Oracle APEX, JavaScript, SQL, PL/SQL

  • Developed an HR position-management application supporting requests, organizational variations, and approval workflows.
  • Proposed and built an administrative dashboard enabling authorized administrators to create and edit forms and configure approval sequences.
  • Created a custom interface and demonstrated working functionality in weekly stakeholder meetings, incorporating feedback throughout development.

Sales Tracking Platform

TypeScript, AWS, DynamoDB

  • Delivered a web-based sales tracker for a food-processing company, taking the project from concept to production in under two weeks.
  • Built granular reporting and a real-time dashboard to help the sales team track performance.

E-commerce Analytics Platform

TypeScript, AWS, React

  • Built an analytics platform for Amazon sellers to monitor advertising spend, sales performance, and return on investment.
  • Developed campaign dashboards and automated reporting to support business decisions.

Runpath - Process & Project Management

TypeScript, AWS, React

  • Built a platform for software development teams to create, assign, and track work.
  • Implemented role-based permissions and workflows connecting administrators, UX writers, and developers.

Education

International Business Certificate, Santa Barbara City College — 2011

Interests

Artificial Intelligence – Scalable Systems – Behavioral UX – Rugby (Local Men's Club & National Player)

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